Catering to Diverse Customer Preferences

Salads have emerged as a staple in the menus of various successful chains, offering a versatile and healthy option that caters to a broad spectrum of customer preferences. While salads may not always be the top-selling items in establishments that do not specialize in them, they play a crucial role in appealing to customers seeking lighter, fiber-rich, or healthier alternatives. By including salads on the menu, restaurants can effectively address the 'veto vote' scenario, where a single diner's preference for a salad can influence the dining decisions of an entire group.