Secrets to Restaurant Success | Take an Inside Look at The Melt

How do you scale a cult-favorite fried chicken brand without losing that crackly, hand-crafted magic? In this CHOMP episode, we step into Honey’s Kettle Fried Chicken to break down their operations—prep workflow, batter science, oil management, speed of service, menu engineering, and the hospitality culture that keeps lines out the door. If you’re a restaurant operator (or aspiring one), this is a masterclass in doing simple things unreasonably well. 👉 Free for restaurant owners: Get templates, checklists, and operator how-tos at RestaurantAssociation.com (free membership). #CHOMP #restaurantgrowth #restaurantmanagement The Restaurant Association is dedicated to helping you enhance your restaurant's sales, profits, and operations through a wealth of in-depth content tailored for professionals in operations, HR, IT, finance, and marketing. Membership is completely free—just sign up on the official website to access valuable resources, including weekly restaurant hacks, tips, tutorials, strategies, and secrets. As a member, you'll also gain access to exclusive shows, eLearning courses, webinars, and operations templates designed to elevate your restaurant's performance. Website: https://restaurantassociation.com/ Free Membership! https://restaurantassociation.com/unified/signup/ Shows https://restaurantassociation.com/shows eLearning Courses https://training.restaurantassociation.com Webinars https://webinar.restaurantassociation.com Operations Templates https://restaurantassociation.com/templates ------------------------------------------------------------------------------------------------ YouTube Playlists Chomp! Show: https://www.youtube.com/playlist?list=PL27icnkQZXLX2R45bRx7vxeZk_nju5h81 Secret Recipe Show: https://www.youtube.com/playlist?list=PL27icnkQZXLW4UYm6kED8F2ofac5dnYiY The Restaurant Pulse: https://www.youtube.com/playlist?list=PL27icnkQZXLXNiMxu68j27LmAIHaMthZF

Most restaurants rely on dine-in and delivery. Fresh Off the Boat quietly built a third revenue engine that most operators ignore and it’s become their profit multiplier. In this CHOMP episode, we break down the secret recipe: how they productized prep time into pre-sold seafood boxes / micro-wholesale + catering hybrids, priced for margin, and systemized fulfillment so the kitchen runs on rails. What you’ll learn The “hidden” revenue stream and why it scales without extra seats Finding a niche built on your own experiences Chapters: 0:00 Welcome to CHOMP @ Fresh Off the Boat (Santa Ana) 1:41 Meet Ramsay — founder/operator 3:28 Site selection & design vibe (patio/nautical) 4:04 How to order & menu overview 5:03 Kitchen tour — scratch cooking & sauces 6:25 Cooking demo: Barramundi plate 8:25 Dish breakdown & tasting notes 9:01 Patio & private events (Moroccan vibe; dog-friendly) 10:01 What is Mexican–Mediterranean fusion + meal prep 11:00 Sustainability: real plates & oil filtration 11:23 Vendor strategy & multi-sourcing 12:32 Best sellers showcase & tasting 13:52 Beer, wine & cocktails (bar program) 14:55 Leadership & culture: boots-on-the-ground 16:05 Managing rising costs & revenue streams 17:02 Opening during COVID — word-of-mouth growth 17:43 Team-first culture & career paths 18:58 Why the concept is unique; founders’ backgrounds 19:51 Tech upgrades (KDS, digital menus, online ordering) 20:17 Sourcing challenges across cuisines 20:50 Expansion plans & ops foundation 21:14 Closing thanks & where to find them (fobhosp.com) 22:22 Sweet finish: baklava bite #CHOMP #restaurantgrowth #restaurantmanagement The Restaurant Association is dedicated to helping you enhance your restaurant's sales, profits, and operations through a wealth of in-depth content tailored for professionals in operations, HR, IT, finance, and marketing. Membership is completely free—just sign up on the official website to access valuable resources, including weekly restaurant hacks, tips, tutorials, strategies, and secrets. As a member, you'll also gain access to exclusive shows, eLearning courses, webinars, and operations templates designed to elevate your restaurant's performance. Website: https://restaurantassociation.com/ Free Membership! https://restaurantassociation.com/unified/signup/ Shows https://restaurantassociation.com/shows eLearning Courses https://training.restaurantassociation.com Webinars https://webinar.restaurantassociation.com Operations Templates https://restaurantassociation.com/templates ------------------------------------------------------------------------------------------------ YouTube Playlists Chomp! Show: https://www.youtube.com/playlist?list=PL27icnkQZXLX2R45bRx7vxeZk_nju5h81 Secret Recipe Show: https://www.youtube.com/playlist?list=PL27icnkQZXLW4UYm6kED8F2ofac5dnYiY The Restaurant Pulse: https://www.youtube.com/playlist?list=PL27icnkQZXLXNiMxu68j27LmAIHaMthZF

San Pedro Fish Market for restaurant owners and restaurant operators. In this CHOMP episode, we show how a busy restaurant moves the line faster, keeps food coming, and turns big crowds into profit. You’ll see simple tips you can use today: how to set up stations, how to make a menu that sells, and how to keep costs in check. We break down the seafood tray that everyone buys, the signs and photos that make people order more, and the little steps that speed everything up—order flow, pickup, and payment. If you run a QSR, fast casual, or full-service spot, this San Pedro Fish Market walkthrough gives you easy wins: faster service, higher check size, better reviews, and smoother shifts. Learn clear ways how this family ran operation scaled to a media franchise. #chomp #restaurantgrowth #restaurantassociation The Restaurant Association is dedicated to helping you enhance your restaurant's sales, profits, and operations through a wealth of in-depth content tailored for professionals in operations, HR, IT, finance, and marketing. Membership is completely free—just sign up on the official website to access valuable resources, including weekly restaurant hacks, tips, tutorials, strategies, and secrets. As a member, you'll also gain access to exclusive shows, eLearning courses, webinars, and operations templates designed to elevate your restaurant's performance. Website: https://restaurantassociation.com/ Free Membership! https://restaurantassociation.com/unified/signup/ Shows https://restaurantassociation.com/shows eLearning Courses https://training.restaurantassociation.com Webinars https://webinar.restaurantassociation.com Operations Templates https://restaurantassociation.com/templates ------------------------------------------------------------------------------------------------ Video Chapters: 0:00 Intro 2:18 Founder's Story 4:04 Fish Market Origin 7:33 Four Guinness World Records 8:24 Key to Speed 9:10 Food Consistency Across Locations 10:49 Kitchen Walk Through 12:58 Served over 30,000 Times in a Week 14:51 Storytelling 18:38 Future plans 21:09 Who are the Target Audience 22:08 Business Philosophy with Mike 23:14 Best part of Working at SPFM 24:34 Outro ------------------------------------------------------------------------------------------------ YouTube Playlists Chomp! Show: https://www.youtube.com/playlist?list=PL27icnkQZXLX2R45bRx7vxeZk_nju5h81 Secret Recipe Show: https://www.youtube.com/playlist?list=PL27icnkQZXLW4UYm6kED8F2ofac5dnYiY The Restaurant Pulse: https://www.youtube.com/playlist?list=PL27icnkQZXLXNiMxu68j27LmAIHaMthZF