Empowering Female Entrepreneurs in Technology and the Restaurant Industry
Explore the journey of Shelly Rupel, a trailblazer in the tech and restaurant industry, and her mission to empower women in STEM and business.
Photo by Luca Bravo on Unsplash
Photo by Luca Bravo on Unsplash
Shelly Rupel: A Trailblazer in Tech and Hospitality
Shelly Rupel's upbringing in a family of entrepreneurs and early exposure to technology set the stage for her remarkable journey in the tech and hospitality industry. With a passion for building software companies, Rupel transitioned into the restaurant world where she found her calling to combine technology and food service.
Photo by Luca Bravo on Unsplash
Founding Devour: Bridging Technology and Restaurants
In 2021, Shelly Rupel founded Devour, a tech-powered platform designed to connect restaurant brands with a digital-first Gen Z audience. Devour offers innovative solutions like tokenized promotions, player rewards, and in-game ordering to enhance customer engagement. Rupel's vision for Devour was to revolutionize marketing campaigns by delivering transparency, results, and connection, catering to the evolving needs of Gen Z consumers.
Photo by Luca Bravo on Unsplash
Empowering Women in STEM and Business
As a female founder in predominantly male-dominated sectors, Shelly Rupel recognizes the challenges women face in STEM and business. Despite the hurdles, Rupel is committed to empowering women in technology and entrepreneurship. She acknowledges the gender disparity in venture capital funding, emphasizing the need for female founders to showcase their capabilities and resilience.
Photo by Luca Bravo on Unsplash
Creating Opportunities for Young Leaders
Rupel highlights the importance of mentorship in uplifting the next generation of female leaders in STEM. She acknowledges the support from larger corporations in accelerating the growth of young talent and fostering an inclusive work environment. By promoting diversity and inclusivity, Rupel aims to inspire and guide aspiring women in technology and business.
Photo by Luca Bravo on Unsplash
Building a Diverse Executive Team
At Devour, Shelly Rupel leads a diverse executive team where five out of six members are women. Rupel's emphasis on inclusivity and meritocracy has led to a team of passionate and skilled individuals driving the company forward. She values the opportunity to impact young professionals early in their careers, especially women aspiring to excel in the tech and restaurant industries.
