McDonald's Menu Development: Innovations in Beef and Chicken Offerings

Explore how McDonald's is enhancing its beef and chicken menu items to drive sales growth and improve customer satisfaction.

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McDonald's Quarter Pounder
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Revamping McDonald's Menu

McDonald's has been proactive in upgrading its menu offerings, specifically focusing on beef and chicken items to attract a wider customer base and drive sales growth. By introducing innovations like the Big Arch burger, the fast-food giant aims to provide a fresh take on its classic flavors while catering to evolving consumer preferences.

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