Optimizing Restaurant Operations: A Deep Dive into Labor Deployment and Cost Management at Chipotle
Explore how Chipotle's focus on labor deployment strategies and cost management impacts customer experience and social media engagement.
Photo by Alexandra Mendívil on Unsplash
Importance of Labor Deployment Strategy in Handling Surges
Chipotle's recent spring traffic surge highlighted the critical role of the chain's focus on throughput in its labor deployment strategy. By deploying expeditors effectively, roughly 50% of Chipotle restaurants managed to sell an average of five incremental entrees during peak sales periods. These expeditors, situated between the point-of-sale system and the food preparation stations, streamline packaging and payment processes, significantly increasing the chain's efficiency.
