Reviving Curbside Pickup: The Resurgence of an Overlooked Off-Premises Channel in the Restaurant Industry
Explore how Teriyaki Madness is bringing back curbside pickup with innovative technology and why it's crucial for the restaurant industry.
Photo by Giorgio Grani on Unsplash
The Evolution of Off-Premises Channels During the Pandemic
The COVID-19 pandemic reshaped the restaurant industry, pushing businesses to innovate rapidly to survive. Off-premises channels, including curbside pickup, became critical for sustaining sales when dine-in options were restricted. These channels evolved from being just convenient to being essential for revenue generation and customer engagement.
