Restaurant News Update: Krispy Kreme Sells Insomnia Cookies, Panera Brands Plans to Offload Secondary Concepts, NLRB Drops Appeal

Stay informed with the latest restaurant industry news. Krispy Kreme's sale of Insomnia Cookies, Panera Brands' decision to sell Caribou Coffee and Einstein Bros, and the NLRB dropping its appeal of the joint-employer ruling.

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Photo by Jakub Dziubak on Unsplash

Krispy Kreme Sells Insomnia Cookies

In a significant move, Krispy Kreme has finalized the sale of Insomnia Cookies to private-equity firms Verlinvest and Mistral Equity Partners for a staggering $172.4 million. This transaction marks a strategic shift for Krispy Kreme as it aims to leverage the funds generated to fuel its expansion plans and alleviate existing debt burdens. By divesting Insomnia Cookies, Krispy Kreme is streamlining its focus on core operations in the fiercely competitive dessert market.

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