The Rise of a Gen Z Franchisee in the Restaurant Industry
Explore the journey of a young franchisee in the restaurant industry, from starting as a broista to owning a Killer Burger restaurant.
Photo by Lefteris kallergis on Unsplash
Early Start in the Industry
Tayler Schreiber's journey began at the age of 15, working at a local mom and pop restaurant in Arizona. His strong work ethic and determination propelled him forward, leading to his entry into the franchise business.
Thriving at Dutch Bros
Schreiber's tenure at Dutch Bros showcased his exceptional abilities, becoming the top performer in the company for several years. His experience in handling various responsibilities at a young age laid the foundation for his future successes in the industry.
Transition to Killer Burger
Recruited by Killer Burger, Schreiber embraced the opportunity to purchase a store, marking the beginning of a new chapter in his career. His role as a franchisee allowed him to contribute to the brand's growth and innovation.
Leadership as a Gen Z Boss
Despite his age, Schreiber excels as a leader, managing employees of diverse age groups with ease. His willingness to learn and seek mentorship from seasoned individuals sets him apart, showcasing his maturity and ambition in the franchise business.
Advantages of Youth in Business
Schreiber leverages his youth as an advantage, maintaining a student mentality and a humble approach to learning. His fresh perspective and eagerness to ask questions contribute to his continuous growth and adaptation in the competitive industry.
Photo by Lefteris kallergis on Unsplash
Embracing Innovation at Killer Burger
The dynamic environment at Killer Burger appeals to Schreiber, allowing him to engage in collaborative projects and contribute to the brand's expansion plans. The company's culture of creativity and entrepreneurship resonates with his values, driving his commitment to growth.
Future Ventures and Expansion
With aspirations for growth, Schreiber explores opportunities to expand within the Killer Burger brand while keeping the possibility open for potential ventures in the coffee industry. His strategic approach to future business endeavors reflects his vision and adaptability in the evolving market.
