Best Marketing Strategies to Scale Your Restaurant Business
Explore marketing strategies for food businesses using reviews, professional photos, SEO, social media, partnerships, events, and catering.
Apr 28, 2026
Explore marketing strategies for food businesses using reviews, professional photos, SEO, social media, partnerships, events, and catering.
Apr 28, 2026
Learn how to write a coffee shop business plan that covers concept, location, menu, finances, branding, marketing, and risk planning.
Apr 27, 2026
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Holiday-driven menu drops fuse nostalgia with wellness, turning menus into living calendars for fast-casual brands.
Apr 28, 2026
Photo by Abdul Raheem Kannath on Unsplash
Susannah Frost named Chick-fil-A President, joining Cliff Robinson as COO to guide domestic expansion and international growth.
Apr 28, 2026
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Ghost pepper-led promotions redefine autumn menus as chains blend heat, storytelling, and seasonal collaborations to drive foot traffic.
Apr 28, 2026
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CAVA rolls out Garlic Ranch Pita Chips with a Steak + Harissa Bowl and a refreshed Rewards program, tying flavor innovation to personalized guest experiences.
Apr 28, 2026
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Applebee’s launches Pick 6 Mondays, offering free wings with a $10 purchase when a Pick 6 occurs on Sundays, driving game-day momentum across dine-in and To Go.
Apr 28, 2026
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Beatrice Nguyen explores how leadership blends speed, loyalty, and standardized operations to grow Shake Shack while preserving its signature experience.
Apr 28, 2026
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Freddy’s expands with a 23,000-sq-ft Training & Innovation Center to boost franchise profitability and unit growth toward 800+ by 2026.
Apr 28, 2026
Photo by Shourav Sheikh on Unsplash
Chapter 11 roils EYM’s Pizza Hut footprint, with auctions and asset sales reordering stores across IL, WI, IN, GA, and SC.
Apr 28, 2026
Explore how the recent executive leadership changes at Wendy’s are set to redefine the QSR brand's operations and supply chain management.
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Executive leadership plays a pivotal role in shaping the efficiency and effectiveness of a company's supply chain operations. At Wendy’s, the appointment of industry veteran Suerken as the president and CEO of Wendy's Quality Supply Chain Co-op signifies the brand's commitment to enhancing stability and driving operational excellence. With his extensive knowledge of Wendy’s system and prior experience at Yum Brands' purchasing co-op, Suerken is well-equipped to streamline supply chain and distribution operations for Wendy’s restaurants globally.
Suerken's focus on delivering exceptional customer experiences, increasing restaurant-level profitability, and accelerating growth reflects Wendy’s strategic priorities for operational excellence in the U.S. market. By emphasizing these key areas, Wendy’s aims to differentiate itself in the competitive Quick-Service Restaurant (QSR) industry and drive sustained growth. The alignment of operational strategies with customer-centric initiatives is crucial for maintaining a competitive edge and fostering long-term success.
Cook's acknowledgment of Pringle's instrumental role in restaurant development highlights the brand's emphasis on innovation and modernization. Pringle's contributions to Wendy's Image Activation journey and restructuring of the International business underscore her strategic vision and ability to optimize restaurant performance. By putting a solid structure in place, Wendy’s is poised to elevate its operational efficiency and enhance customer satisfaction through enhanced dining experiences.
Photo by zhenzhong liu on Unsplash
The executive changes at Wendy’s come at a challenging period for the brand, marked by the closure of underperforming restaurants and a decline in same-store sales. Despite these obstacles, Wendy’s has demonstrated resilience through consistent positive comps growth in recent quarters. This resilience underscores the brand's ability to adapt to changing market dynamics and consumer preferences. By leveraging tech innovations like drive-thru voice artificial intelligence, Wendy’s is proactively addressing operational challenges to drive efficiency and reduce labor costs.