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C‑Stores Turn Bundles into a Strategic Weapon Against QSRs

Convenience stores are using tightly priced meal bundles and beverage pairings to rival QSR value menus, backed by data-driven design, CPG partnerships, and omnichannel reach. With prepared food and packaged beverages driving "60.8%" of in-store profit dollars, the bundle has become a core strategy rather than a promotion.

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