How to Franchise a Restaurant
Learn how to franchise a restaurant by building systems, protecting your brand, choosing franchisees, and supporting consistent long-term growth successfully.
May 29, 2026
Learn how to franchise a restaurant by building systems, protecting your brand, choosing franchisees, and supporting consistent long-term growth successfully.
May 29, 2026
Learn how Father's Day promotions, menus, reservations, marketing, and staff training increase restaurant sales while protecting margins and improving performance.
Jun 1, 2026
McDonald’s unveiled McDonald’s Next, a new strategy focused on menu improvements, technology investments, restaurant upgrades and hospitality.
Jun 2, 2026
Explore the operational secrets and business strategy behind Monty's Good Burgers, a trailblazing vegan restaurant in Los Angeles. Discover how culinary innovation, consistent quality, and strategic customer engagement redefine plant-based dining.
Jun 2, 2026
Dutch Bros delivered one of the strongest quarterly performances in its history during Q1 2026, with a 31% revenue increase, 8.3% same-store sales growth, and unaided brand awareness that has more than doubled in 18 months driven by mobile ordering, food menu expansion, loyalty upgrades, and aggressive market density building.
Jun 1, 2026
Fuel costs are emerging as one of the more unpredictable financial pressures facing quick-service restaurant operators running through supply chains, delivery economics, and consumer spending behavior in ways that are harder to anticipate and manage than traditional cost inputs like food and labor.
Jun 1, 2026
Chipotle is quietly testing a new Crispy Chicken protein option in select California restaurants, marking a potential shift in the chain's menu strategy as it looks to accelerate innovation and tap into one of the fastest-growing food categories in the restaurant industry.
Jun 1, 2026
Red Robin has sold 30 company-owned restaurants in Washington and Western Idaho to multi-unit operator Evergreen Dining for $23.5 million in cash, using the proceeds to pay down debt and fund its First Choice turnaround plan as the chain continues to reshape its ownership structure.
Jun 1, 2026
Operators share how to scale: trust the brand’s playbook, plan people, invest early, and navigate the Hell Zone as multi-unit growth accelerates into 2026.
May 31, 2026
Red Lobster will close its 5 Times Square flagship on June 14, 2026, citing construction and office-to-residential conversion; staff offered transfers and pay.
May 31, 2026
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Explore the operational transformation led by Aaron White at Brinker International, focusing on efficiency, team experience improvement, and growth strategies.
Photo by Vincent Lin
Aaron White's remarkable 29-year career at Brinker International exemplifies a true success story. Starting as a Chili's server and bartender, White's dedication and passion for the brand propelled her through various leadership roles, ultimately reaching the pinnacle as the Executive Vice President, Chief Operating Officer, and Chief People Officer. Her journey within the company showcases a profound understanding of both operational dynamics and human resource management.
White's impact on Brinker International's operations has been revolutionary. By streamlining processes, implementing efficiency-focused strategies, and fostering a vibrant company culture known as 'ChiliHead,' White's teams have sparked a remarkable transformation within the organization. From simplifying work processes to reawakening the brand's cultural essence, White's leadership has been instrumental in driving the company's turnaround and success.
One of the key pillars of Aaron White's leadership philosophy is centered around improving both team member and guest experiences. As she takes on the expanded role of overseeing operations and PeopleWorks at the restaurant support center for Chili's and Maggiano's, White's focus remains on operational changes that directly impact the experiences of those within the organization. By prioritizing team member well-being and guest satisfaction, White ensures a holistic approach to restaurant management.
Photo by Vincent Lin
White's promotion aligns with Brinker International's continuous growth trajectory, marked by significant increases in same-store sales and foot traffic at Chili's. Through innovative menu offerings, strategic marketing initiatives, and operational enhancements, the company has been able to attract more customers and elevate the dining experience. White's emphasis on deploying technological solutions like the new kitchen display system demonstrates a commitment to staying ahead of the curve and meeting evolving customer needs.