The Expansion Journey of Call Your Mother: A Deli Concept Secures Investment Partnership with Invus
Discover how the 'Jew-ish' deli concept, Call Your Mother, is poised for expansion following an investment partnership with Invus. Learn about their growth plans, leadership team, and the impact of the collaboration.
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Investment Partnership Unveiled
Call Your Mother, the popular 'Jew-ish' deli based in Washington, D.C., made headlines with its recent investment collaboration with private equity firm Invus through Artal Group. This strategic move signifies a significant milestone for the deli concept, propelling it towards an exciting phase of expansion and development in the culinary landscape.
Retained Leadership and Growth Focus
Despite the new financial backing, Call Your Mother remains committed to its roots, retaining its esteemed leadership team led by co-founders CEO Andrew Dana and executive chef Daniela Moreira. Both distinguished figures showcased their prowess by earning a spot on NRN's Power List in 2022, reinforcing the brand's credibility and industry significance.
Expansion Strategy and Future Markets
With the infusion of capital from Invus, Call Your Mother is poised to expand its footprint across new and existing markets. Currently operating in 17 locations within the Washington, D.C., metro area and Denver, the deli concept envisions further expansion into diverse cities. CEO Andrew Dana highlights the brand's strategic initiatives, underlining the enhancement of operational capabilities and the implementation of new technology to elevate customer experience.
Photo by Thiago Cerqueira on Unsplash
Unveiling Innovation and Authenticity
The partnership with Invus signifies more than just financial support; it represents a validation of Call Your Mother's unique blend of innovation and authenticity. Justin Barstein, managing director at Invus, commended the brand for its exceptional approach in creating a distinguished deli experience that resonates with customers. This recognition underscores the potential for continued growth and success in the competitive restaurant landscape.
Photo by Thiago Cerqueira on Unsplash
Strategic Partnerships and Advisor Support
The collaboration saw Harrington Park Advisors and Blank Rome engaged as financial and legal advisors to Call Your Mother, ensuring a smooth and structured agreement. Similarly, Patterson Belknap and BDO lent their expertise as legal and financial/tax advisors to Invus, solidifying the deal's framework and legal compliance.
