Dave & Buster's refreshes its executive lineup with seasoned leaders in operations, marketing, tech, and finance - signaling a growth-driven future for restaurant operators to watch.
Aug 24, 2026
Wendy’s announces Tariq Hassan as Chief Marketing and Customer Growth Officer, charting a new course for brand and digital innovation. What restaurant owners can learn.
Aug 24, 2026
Learn how to build a restaurant back office software stack that improves efficiency, integrations, reporting, cost control, and scalability overall.
Aug 21, 2026
Clear operating procedures help restaurants manage opening, closing, food preparation, sanitation, guest service, inventory, staffing, and routine operational reviews effectively.
Aug 21, 2026
Dog Haus appoints James Field as chief marketing officer and promotes CJ Ramirez to chief experience officer, setting the stage for innovative brand growth and franchisee success in the national restaurant scene.
Aug 21, 2026
Starbucks is making strategic staffing changes, laying off 200+ workers as it restructures operations and prepares for future growth in southern and eastern regions.
Aug 21, 2026
Taco Bell’s Taylor Montgomery has been appointed as President of Jack in the Box, positioning him to take over as CEO within a year - signaling major shifts for the QSR brand's future.
Aug 20, 2026
Learn how to open a restaurant with no experience by planning your concept, budget, location, team, operations, and successful launch.
Aug 19, 2026
Panera Bread welcomes Andrew Rebhun as Chief Marketing Officer, succeeding Mark Shambura. Learn about his background at CAVA, El Pollo Loco, and McDonald's.
Aug 20, 2026
Payroll advances help restaurant owners give hourly employees earlier access to earned wages while maintaining accurate records, policies, and compliance.
Aug 19, 2026
Unlock Exclusive Access To Webinars, Events, And The Latest News For Free!
As Crumbl names a new CTO amid major leadership changes, restaurant operators should pay attention to how technology impacts growth and stability in today’s market.
Crumbl Cookies has begun a new era in its leadership ranks, announcing Jacob Moncur as Chief Technology Officer after years of technology guidance from outgoing CTO Bryce Redd. Moncur, previously Vice President of Engineering, has been instrumental in building Crumbl’s digital ecosystem that helped propel the brand’s meteoric growth. Redd, who shaped the company’s tech vision since 2018, will remain for a transition period - ensuring that the brand’s core technology strengths are preserved during this critical handoff. For restaurant owners, Crumbl’s trajectory is a clear example of how digital leadership now sits at the heart of competitive strategy. As the industry becomes ever more connected, seamless app experiences and data-driven operations are a must. Watching how Crumbl prioritizes its tech transition may offer clues for how to future-proof your own operation.
Since 2020, Moncur has been the architect behind Crumbl’s scalable tech infrastructure, including the user-friendly mobile app and in-store technology. But as any growing chain knows, infrastructure alone isn’t a silver bullet. Crumbl saw rapid expansion, climbing from 691 stores at the start of 2023 to 1,101 locations by late 2025. Even so, leadership is now responding to slowing unit growth and declining average unit volumes - a common challenge for high-growth concepts once the initial boom tapers off. Restaurateurs can take away several lessons.
The story behind Crumbl’s leadership overhaul is more than just a personnel move - it’s a strategic response to a maturing market for modern dessert concepts. Despite setting records for rapid expansion, Crumbl saw its average unit volume drop roughly 15% in the past year alone. This pattern isn’t unique to Crumbl; many trending concepts hit similar points as growth stabilizes and consumer habits evolve. For other restaurant leaders, it’s a reminder to continuously re-examine your technology stack, staff training, and guest engagement tactics. When digital convenience is the norm, sticking with “good enough” tech leaves your brand vulnerable to more innovative competitors.
Crumbl’s willingness to promote from within also highlights the value of developing future leaders who understand both the brand’s mission and its operational DNA. As the company’s co-founders also prepare to step back once successors are found, this total leadership refresh signals Crumbl is planning for long-term adaptability - not just reacting to market headwinds. The lesson for growing restaurants? Strong succession planning and ongoing investment in digital systems can be powerful shields in turbulent times. Embracing proactive changeover, instead of waiting for crisis, keeps customer and staff experiences smooth and delivers stakeholder confidence.
Crumbl’s leadership transition is a powerful case study for operators seeking sustainable growth in a tech-forward landscape. Harnessing digital infrastructure, investing in people, and facing the realities of market shifts can position restaurant brands for enduring success - even when the first rush of expansion slows. Restaurant owners and managers should stay vigilant, ensuring each step forward is backed by both data and vision. As technology and leadership converge, those who plan strategically - and embrace transformation - will seize the best opportunities ahead.
The future of restaurant excellence lies in embracing thoughtful change, from technology upgrades to leadership planning. As Crumbl’s journey reveals, agility and intentional succession pave the way for stability and accelerated innovation. Operators ready to navigate transitions - big or small - are well positioned to lead their markets with confidence and resilience. Stay connected to industry insights and ensure you’re leveraging every tool that elevates your team and customer experience.
