Best Marketing Strategies to Scale Your Restaurant Business
Explore marketing strategies for food businesses using reviews, professional photos, SEO, social media, partnerships, events, and catering.
Apr 28, 2026
Explore marketing strategies for food businesses using reviews, professional photos, SEO, social media, partnerships, events, and catering.
Apr 28, 2026
Learn how to write a coffee shop business plan that covers concept, location, menu, finances, branding, marketing, and risk planning.
Apr 27, 2026
Photo by shen wenjie on Unsplash
Holiday-driven menu drops fuse nostalgia with wellness, turning menus into living calendars for fast-casual brands.
Apr 28, 2026
Photo by Abdul Raheem Kannath on Unsplash
Susannah Frost named Chick-fil-A President, joining Cliff Robinson as COO to guide domestic expansion and international growth.
Apr 28, 2026
Photo by Moon Bhuyan on Unsplash
Ghost pepper-led promotions redefine autumn menus as chains blend heat, storytelling, and seasonal collaborations to drive foot traffic.
Apr 28, 2026
Photo by Noah Martinez on Unsplash
CAVA rolls out Garlic Ranch Pita Chips with a Steak + Harissa Bowl and a refreshed Rewards program, tying flavor innovation to personalized guest experiences.
Apr 28, 2026
Photo by Kate Trysh on Unsplash
Applebee’s launches Pick 6 Mondays, offering free wings with a $10 purchase when a Pick 6 occurs on Sundays, driving game-day momentum across dine-in and To Go.
Apr 28, 2026
Photo by Stu Moffat on Unsplash
Beatrice Nguyen explores how leadership blends speed, loyalty, and standardized operations to grow Shake Shack while preserving its signature experience.
Apr 28, 2026
Photo by tommao wang on Unsplash
Freddy’s expands with a 23,000-sq-ft Training & Innovation Center to boost franchise profitability and unit growth toward 800+ by 2026.
Apr 28, 2026
Photo by Shourav Sheikh on Unsplash
Chapter 11 roils EYM’s Pizza Hut footprint, with auctions and asset sales reordering stores across IL, WI, IN, GA, and SC.
Apr 28, 2026
The effects of McDonald’s unit closures, hiring trends, and leadership changes in the restaurant industry. Learn about the latest developments and key appointments.
Photo by (Augustin-Foto) Jonas Augustin on Unsplash
Photo by (Augustin-Foto) Jonas Augustin on Unsplash
McDonald’s recent decision to close three locations of the new drive-thru beverage concept in Texas has sparked discussions about the company's strategic moves. While the closures involve larger format outlets, McDonald’s has affirmed its intention to open two smaller format locations in the state. This shift reflects the evolving consumer preferences and the company's adaptability to navigate market demands.
Despite concerns surrounding closures, weak traffic, and bankruptcies in the restaurant industry, the sector continues to witness significant hiring activity. According to recent federal data, restaurants and bars added nearly 30,000 jobs in December, accounting for 12% of overall hiring for the month. This hiring trend signifies the resilience of the industry and its ability to create employment opportunities despite challenges.
The restaurant industry is experiencing notable leadership changes, indicating a shift in strategic direction and operational focus. Portillo’s appointing Jack Hartung, Chipotle’s president and chief strategy officer, to its board highlights a cross-pollination of talent within the fast-casual segment. Similarly, Bartaco's promotion of Anthony Valletta, a seasoned hospitality leader, to the CEO position underscores the importance of experience and expertise in steering restaurant concepts to success.