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Nostalgia-driven promotions, digital ordering, and flavor experiments reshape growth strategies for fast-casual brands in 2026.

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Via 313 names Kip Welsch president to drive multi-market growth with Savory Fund backing.

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A warm, journalistic look at CosMc’s San Antonio launch, its beverage-forward pilot, and the learnings from a bold McDonald’s test-and-learn concept

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Two promotions anchor Mr Gatti’s Walmart expansion, blending Texas heritage with a disciplined, retailer-led growth plan.

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Explores automated meal-break deductions in quick-service restaurants, balancing efficiency with wage-and-hour compliance.

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Sun Holdings acquires Freebirds World Burrito, adding 64 Texas sites to its portfolio of 1,500+ restaurants, signaling a strategic, Texas-focused expansion.

Taco Bell lets franchisees opt out of breakfast, boosting Cantina Chicken and digital momentum to fuel local growth.

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Chicago icon Rainbow Cone partners with Buona Beef to extend its five-flavor legacy across the U.S., blending heritage with scalable growth.

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Jessica Breslow becomes PJW Restaurant Group's CEO, signaling continuity and growth as the multi-brand operator expands under data-driven leadership.

McDonald's launches a limited-time Chicken Big Mac, signaling a broader pivot to chicken-forward menus amid fierce quick-service competition and a testing ground for future staples.