Salad and Go Files for Bankruptcy, to Close All Restaurants
Salad and Go's bankruptcy and closure offer key lessons on growth, risk management, and market dynamics for restaurant leaders. See what every operator can learn.
Aug 5, 2026
Salad and Go's bankruptcy and closure offer key lessons on growth, risk management, and market dynamics for restaurant leaders. See what every operator can learn.
Aug 5, 2026
Portillo’s announces industry veteran Kevin Kalicak as its new CFO and Treasurer, underscoring the brand’s growth strategy and financial vision.
Aug 5, 2026
Skye Anderson will lead McDonald's USA as its new president, stepping in to accelerate growth and revive sales. Learn how her leadership could shape the future of the restaurant industry.
Aug 4, 2026
Explore restaurant payment processing and learn how payments are authorized, settled, secured, reconciled, refunded, disputed, and deposited into business accounts.
Aug 3, 2026
Checkers & Rally’s welcomes Peter Busse as Chief Development Officer, signaling a new era of strategic expansion and franchise support for the quick-service brand.
Aug 4, 2026
Fast-growing chain HTeaO names franchise veteran Brian Wise as CEO, fueling the brand’s ambitious growth plans and franchisee-first strategy.
Aug 4, 2026
Dave & Buster’s announces Tarun Lal’s retirement as CEO, welcoming Darin Harper to the helm as the brand continues its Back-to-Basics strategy and growth initiatives.
Aug 4, 2026
Domino's launches a bold campaign offering $5 off digital orders in exchange for customer feedback on its revamped app and website - signaling a new era of guest engagement for restaurant operators.
Aug 3, 2026
Krispy Kreme announces two key internal promotions, naming Suk Nicholas as Chief Commercial Officer and Lori Suess as Chief People Officer. These appointments signal a continued commitment to innovative growth and people-first strategy.
Aug 3, 2026
Restaurant owners can use this guide to evaluate employee benefits, estimate expenses, define eligibility, manage enrollment, and strengthen staff retention.
Aug 3, 2026
Explore the menu development strategies of Chopt Creative Salad Co., a pioneer in made-to-order salads, focusing on customization, quality ingredients, and customer satisfaction.
Photo by David Pupăză
Chopt Creative Salad Co. has revolutionized the salad industry with its innovative approach to menu development. By offering customers the ability to customize their salads with a wide range of ingredients, from fresh vegetables to a variety of proteins and dressings, Chopt ensures that each salad is a unique creation tailored to individual preferences. The build-your-own option allows customers to unleash their creativity and craft a salad that suits their taste perfectly.
One of the cornerstones of Chopt's menu development strategy is its commitment to using high-quality ingredients that deliver exceptional flavor. With a diverse range of dressings and mix-ins, Chopt caters to various taste profiles, from healthy and light to indulgent and decadent. The emphasis on flavor is evident in every aspect of their menu, as seen in their extensive selection of over 250 dressings designed to 'deliver a flavor wallop,' as coined by Tony Shure.
Chopt's success can be attributed to its customer-centric approach to menu development. By listening to customer feedback and preferences, Chopt ensures that its menu evolves to meet the diverse needs of its customer base. The company's motto, 'better tastes better,' reflects its dedication to providing a superior dining experience tailored to individual definitions of quality and taste.
The introduction of a proprietary software-enhanced loyalty program underscores Chopt's commitment to enhancing customer experience through rewards and personalized offerings. Customers can now enjoy a range of benefits, from free toppings to exclusive VIP dining experiences with the founders, creating a sense of community and loyalty among patrons.
Photo by David Pupăză
While Chopt's roots lie in New York City, the chain's expansion into suburban markets and the introduction of drive-thru windows signal a shift towards catering to a broader audience. The brand's commitment to providing healthy dining options in underserved markets positions it as a pioneer in the fast-casual industry. Furthermore, Chopt's plans for continued growth through strategic partnerships and innovative menu offerings showcase its readiness to meet evolving consumer demands.