Best Restaurant Marketing Ideas for 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
A clear host training process helps restaurants manage greetings, waitlists, reservations, seating decisions, and guest communication more consistently.
Apr 15, 2026
Chipotle reshapes loyalty with Rewards on Repeat, blending in-store promotions, staff incentives, and simpler redemption to boost traffic.
Apr 16, 2026
Photo by Salah Ait Mokhtar on Unsplash
A refined look at Papa Murphy’s strategy as MTY guides a cautious turnaround amid a crowded pizza landscape—digital play, local marketing, and a new Detroit-style offering.
Apr 16, 2026
Photo by Sergio Mena Ferreira on Unsplash
Mo’ Bettahs leaves Kansas City as it pivots to a PE-backed national expansion to Phoenix, Indianapolis, and Minneapolis.
Apr 16, 2026
Photo by Kate Trysh on Unsplash
Applebee’s O-M-Cheese Burger fuses spectacle with value, driving social buzz and foot traffic—a signal for the skillet-cheese moment in casual dining.
Apr 16, 2026
Photo by Diego Mattevi on Unsplash
GoTo Foods taps Misra and Lambert to harmonize digital momentum with disciplined development across seven brands, aiming for stronger guest experiences and franchisee economics.
Apr 16, 2026
Bojangles launches Bo’s Chicken Rippers in an eight-week pilot, turning bites into a hands-on, sauce-forward experience with interactive, tear-apart slabs.
Apr 16, 2026
Photo by Jim Sosengphet on Unsplash
Popeyes teams with One Piece for a limited menu and merch drop, blending bold flavors with anime fandom to boost traffic and loyalty.
Apr 16, 2026
Photo by dedy kurniawan on Unsplash
A close look at Jersey Mike’s rapid expansion, leadership shift, and international push under Blackstone’s ownership.
Apr 16, 2026
Explore the journey of Shelly Rupel, a trailblazer in the tech and restaurant industry, and her mission to empower women in STEM and business.
Photo by Luca Bravo on Unsplash
Photo by Luca Bravo on Unsplash
Shelly Rupel's upbringing in a family of entrepreneurs and early exposure to technology set the stage for her remarkable journey in the tech and hospitality industry. With a passion for building software companies, Rupel transitioned into the restaurant world where she found her calling to combine technology and food service.
Photo by Luca Bravo on Unsplash
In 2021, Shelly Rupel founded Devour, a tech-powered platform designed to connect restaurant brands with a digital-first Gen Z audience. Devour offers innovative solutions like tokenized promotions, player rewards, and in-game ordering to enhance customer engagement. Rupel's vision for Devour was to revolutionize marketing campaigns by delivering transparency, results, and connection, catering to the evolving needs of Gen Z consumers.
Photo by Luca Bravo on Unsplash
As a female founder in predominantly male-dominated sectors, Shelly Rupel recognizes the challenges women face in STEM and business. Despite the hurdles, Rupel is committed to empowering women in technology and entrepreneurship. She acknowledges the gender disparity in venture capital funding, emphasizing the need for female founders to showcase their capabilities and resilience.
Photo by Luca Bravo on Unsplash
Rupel highlights the importance of mentorship in uplifting the next generation of female leaders in STEM. She acknowledges the support from larger corporations in accelerating the growth of young talent and fostering an inclusive work environment. By promoting diversity and inclusivity, Rupel aims to inspire and guide aspiring women in technology and business.
Photo by Luca Bravo on Unsplash
At Devour, Shelly Rupel leads a diverse executive team where five out of six members are women. Rupel's emphasis on inclusivity and meritocracy has led to a team of passionate and skilled individuals driving the company forward. She values the opportunity to impact young professionals early in their careers, especially women aspiring to excel in the tech and restaurant industries.