Best Restaurant Marketing Ideas for 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
A clear host training process helps restaurants manage greetings, waitlists, reservations, seating decisions, and guest communication more consistently.
Apr 15, 2026
Chipotle reshapes loyalty with Rewards on Repeat, blending in-store promotions, staff incentives, and simpler redemption to boost traffic.
Apr 16, 2026
Photo by Salah Ait Mokhtar on Unsplash
A refined look at Papa Murphy’s strategy as MTY guides a cautious turnaround amid a crowded pizza landscape—digital play, local marketing, and a new Detroit-style offering.
Apr 16, 2026
Photo by Sergio Mena Ferreira on Unsplash
Mo’ Bettahs leaves Kansas City as it pivots to a PE-backed national expansion to Phoenix, Indianapolis, and Minneapolis.
Apr 16, 2026
Photo by Kate Trysh on Unsplash
Applebee’s O-M-Cheese Burger fuses spectacle with value, driving social buzz and foot traffic—a signal for the skillet-cheese moment in casual dining.
Apr 16, 2026
Photo by Diego Mattevi on Unsplash
GoTo Foods taps Misra and Lambert to harmonize digital momentum with disciplined development across seven brands, aiming for stronger guest experiences and franchisee economics.
Apr 16, 2026
Bojangles launches Bo’s Chicken Rippers in an eight-week pilot, turning bites into a hands-on, sauce-forward experience with interactive, tear-apart slabs.
Apr 16, 2026
Photo by Jim Sosengphet on Unsplash
Popeyes teams with One Piece for a limited menu and merch drop, blending bold flavors with anime fandom to boost traffic and loyalty.
Apr 16, 2026
Photo by dedy kurniawan on Unsplash
A close look at Jersey Mike’s rapid expansion, leadership shift, and international push under Blackstone’s ownership.
Apr 16, 2026
Read about the recent leadership changes at Taco Bell and KFC with Meghan Farren becoming the new president of Taco Bell North America.

Meghan Farren's ascension to the position of president of Taco Bell North America marks a significant milestone in her career trajectory within the fast-food industry. With her extensive experience, including serving as the general manager of KFC UK and Ireland and holding key roles at KFC UK&I, Farren brings a wealth of knowledge and expertise to her new role.

The recent appointment of Meghan Farren as president of Taco Bell North America comes in the wake of Scott Mezvinsky being named the CEO of KFC, signifying a strategic leadership transition within the Yum Brands portfolio. Farren's promotion and Mezvinsky's new role demonstrate the company's focus on leveraging internal talent and positioning seasoned executives at the helm of its key divisions.

Farren's move to lead Taco Bell North America is set to influence the competitive landscape of the fast-food industry. As she takes on this pivotal role, Farren will play a crucial part in shaping the brand's strategies, driving growth, and enhancing customer experiences. Her background in marketing and operational management positions her well to navigate the dynamic demands of the industry.

Noteworthy is Farren's diversified experience across various reputable companies such as Asda, Fellow, Gu Chocolate, Marakon, and JP Morgan. This diverse background equips her with a broad perspective on business operations, marketing, and consumer behavior, which are all essential components in the fast-food sector.
Under Farren's leadership at Taco Bell North America, we can anticipate a continued focus on growth initiatives and innovation within the brand. Given her track record of driving marketing strategies and operational excellence, Farren is likely to spearhead new initiatives that resonate with evolving consumer preferences and industry trends.

In addition to Farren's promotion, Rob Swain has been appointed as the new general manager of KFC UK&I, succeeding Farren. Swain's transition from chief operating officer at KFC Global to his new role underscores the strategic talent management approach within the Yum Brands organization.