Best Restaurant Marketing Ideas for 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
This guide outlines restaurant marketing ideas that help operators attract nearby customers, convert demand faster, and strengthen long-term retention.
Apr 16, 2026
A clear host training process helps restaurants manage greetings, waitlists, reservations, seating decisions, and guest communication more consistently.
Apr 15, 2026
Chipotle reshapes loyalty with Rewards on Repeat, blending in-store promotions, staff incentives, and simpler redemption to boost traffic.
Apr 16, 2026
Photo by Salah Ait Mokhtar on Unsplash
A refined look at Papa Murphy’s strategy as MTY guides a cautious turnaround amid a crowded pizza landscape—digital play, local marketing, and a new Detroit-style offering.
Apr 16, 2026
Photo by Sergio Mena Ferreira on Unsplash
Mo’ Bettahs leaves Kansas City as it pivots to a PE-backed national expansion to Phoenix, Indianapolis, and Minneapolis.
Apr 16, 2026
Photo by Kate Trysh on Unsplash
Applebee’s O-M-Cheese Burger fuses spectacle with value, driving social buzz and foot traffic—a signal for the skillet-cheese moment in casual dining.
Apr 16, 2026
Photo by Diego Mattevi on Unsplash
GoTo Foods taps Misra and Lambert to harmonize digital momentum with disciplined development across seven brands, aiming for stronger guest experiences and franchisee economics.
Apr 16, 2026
Bojangles launches Bo’s Chicken Rippers in an eight-week pilot, turning bites into a hands-on, sauce-forward experience with interactive, tear-apart slabs.
Apr 16, 2026
Photo by Jim Sosengphet on Unsplash
Popeyes teams with One Piece for a limited menu and merch drop, blending bold flavors with anime fandom to boost traffic and loyalty.
Apr 16, 2026
Photo by dedy kurniawan on Unsplash
A close look at Jersey Mike’s rapid expansion, leadership shift, and international push under Blackstone’s ownership.
Apr 16, 2026
Explore Freddy’s international expansion journey, franchise growth strategies, and the impact of private equity firms in the restaurant industry.
Photo by wallace Henry on Unsplash
Photo by wallace Henry on Unsplash
Freddy’s, a renowned American fast-casual restaurant chain, made a significant move by venturing beyond the U.S. borders and inaugurating its first international location in Winnipeg, Canada. This expansion marks a milestone for Freddy’s, signaling its global ambitions and the appetite for its concept worldwide. By partnering with North 49 Frozen Custard and Steakburgers, Freddy’s aims to establish a strong foothold in Winnipeg over the coming years, promising fans in Canada the same quality and experience that has made Freddy’s a beloved brand in the U.S.
Rhône, a strategic partner to Freddy’s, brings invaluable experience in global business expansion. With a focus on amplifying growth and long-term value creation, Rhône has a track record of success in propelling fast-growing restaurant brands to new heights. The acquisition of Fogo de Chao and its subsequent strategic sale underscore Rhône's prowess in navigating the complexities of the restaurant industry. By leveraging Rhône’s expertise, Freddy’s aims to not just expand geographically but to enhance operational efficiency and customer experience across all touchpoints.
Photo by wallace Henry on Unsplash
Under Thompson Street's stewardship, Freddy’s has been focused on more than just expansion; it has been dedicated to elevating the overall brand performance and franchisee satisfaction. By concentrating on aspects like average unit volumes, operational efficiency, digital solutions, menu innovation, and continuous support to franchisees, Freddy’s is fostering a robust ecosystem that benefits all stakeholders. This comprehensive approach not only drives growth but also ensures the sustainability and competitiveness of the Freddy’s franchise network.
Photo by wallace Henry on Unsplash
In a bid to uphold quality standards and foster innovation, Freddy’s established a state-of-the-art training facility in Wichita, Kansas. This facility serves as a hub for educating managers and franchisees under a standardized curriculum, ensuring consistency and excellence across all Freddy’s outlets. Moreover, the facility doubles as a testing ground for product innovations, allowing Freddy’s to stay at the forefront of culinary trends and consumer preferences. By investing in training and innovation, Freddy’s exhibits a commitment to continuous improvement and adaptation in a dynamic industry landscape.
Photo by wallace Henry on Unsplash
With ambitious plans to open 70 franchised units in the current year, Freddy’s is poised for exponential growth, surpassing its previous milestones and expanding its footprint rapidly. The endorsement from Lucas Flynn, Rhône's managing director, further solidifies Freddy’s growth trajectory and commitment to reaching a broader customer base globally. As private equity firms actively seek high-growth brands for investment, the restaurant industry witnesses strategic acquisitions that reshape the competitive landscape. Freddy’s success story amid these industry dynamics highlights the resilience and strategic vision that drive sustainable growth in the franchising sector.