Jay Spongberg Named President, COO of WKS Restaurant Group
WKS Restaurant Group promotes Jay Spongberg to president and COO after he helped grow the company from 65 to 382 restaurants over 16 years.
Sep 23, 2026
WKS Restaurant Group promotes Jay Spongberg to president and COO after he helped grow the company from 65 to 382 restaurants over 16 years.
Sep 23, 2026
Smokey Mo's BBQ names Von Dawson, a Dine Brands veteran, as VP of Franchise Development to lead its Texas expansion strategy.
Sep 23, 2026
Meritage Hospitality's Chapter 11 filing pulls 5% of Wendy's U.S. stores into bankruptcy, exposing cracks in franchising's bigger-is-safer bet.
Sep 21, 2026
Jack in the Box names Rachel Ruggeri to its board as Michael Murphy retires, amid a CEO transition and deal with investor GreenWood.
Sep 21, 2026
Improve restaurant Google Maps rankings by optimizing your business profile, selecting accurate categories, gathering reviews, adding photos, and strengthening local relevance signals.
Sep 21, 2026
Restaurant inventory tracking helps owners monitor stock, control food costs, reduce waste, improve purchasing, and make informed operational decisions.
Sep 21, 2026
Restaurant owners can significantly reduce restaurant costs by leveraging technology across inventory, labor, procurement, forecasting, and administrative operations for better profit margins.
Sep 18, 2026
Understand how to forecast restaurant revenue and expenses with methods for sales projection, cost scaling, fixed-cost planning, and risk buffering.
Sep 18, 2026
everbowl names Anna Gabele Brand President and Natalie Trzcinski COO, pulling both from Jack in the Box to guide its next growth phase.
Sep 18, 2026
Mountain Mike's Pizza hires Jack in the Box veteran Sheena Dougher as CMO to drive national growth while preserving its regional brand identity.
Sep 17, 2026
Unlock Exclusive Access To Webinars, Events, And The Latest News For Free!
Explore how Papa Johns is leveraging its 'Better Ingredients, Better Pizza' slogan through the innovative 'Meet the Makers' marketing strategy to revitalize its brand and engage customers.

Papa Johns, known for its 'Better Ingredients, Better Pizza' mantra, is embarking on a new marketing journey with its 'Meet the Makers' campaign. Led by CMO Bromberg, the initiative aims to showcase the dedication of Papa Johns' team members and the craftsmanship behind each pizza, reinforcing the brand's commitment to quality.

The 'Meet the Makers' campaign features high-energy videos that highlight the pizza-making process and the enthusiasm of Papa Johns' kitchen staff. By partnering with team members and food influencers like TikTok star Jacob Bartoli (Doughtoli), Papa Johns infuses creativity and personality into its marketing. Bartoli's TikTok post demonstrating the Epic Stuffed Crust innovation exemplifies the brand's innovative spirit.

Teaming up with The Martin Agency, Papa Johns refines its brand platform to focus on brand building and customer loyalty. This strategic shift aligns with the company's goal to revitalize its image and engage customers through impactful storytelling. The 'Better Get You Some' platform introduced last year laid the foundation for the current 'Meet the Makers' campaign, emphasizing the brand's core values.
With a recent decline in sales, Papa Johns' adoption of the 'Meet the Makers' strategy signals a proactive approach to reignite consumer interest and boost revenues. The brand's emphasis on its 'Better Ingredients, Better Pizza' promise resonates with customers who value quality. The company's 'Back to Better' initiative further underscores its commitment to continuous improvement and customer satisfaction.