Taco Bell Franchise Expansion in Midwest
Southpaw adds 43 Ohio Taco Bell restaurants to its impressive portfolio, highlighting franchise growth and strengthening the Midwest QSR landscape.
Jun 26, 2026
Southpaw adds 43 Ohio Taco Bell restaurants to its impressive portfolio, highlighting franchise growth and strengthening the Midwest QSR landscape.
Jun 26, 2026
Discover how Cicis Pizza's rewards program skyrocketed to over one million members in under a year, driving customer engagement and retention. See the lessons for restaurant loyalty programs.
Jun 26, 2026
Founders Table Restaurant Group acquires fast-casual leader Hopdoddy Burger Bar, expanding its reach to over 200 restaurants and accelerating operational growth across the platform.
Jun 25, 2026
LongHorn Steakhouse surpassed $1 billion in quarterly sales for the first time, driven by strong value perception and menu innovation. Restaurant leaders can draw key lessons for thriving when consumer price sensitivity is high.
Jun 25, 2026
Inspire Brands is preparing for an IPO aiming for a $20B valuation. Discover how giants like Arby’s, Sonic, and Dunkin’ are performing as part of this dynamic portfolio.
Jun 25, 2026
A restaurant is ready to franchise when its systems, numbers, brand, training, supply chain, legal structure, and support can scale.A restaurant is ready to franchise when its systems, numbers, brand
Jun 23, 2026
Miso Robotics has acquired Zume Pizza’s technology deck, giving new life to pizza automation and food robotics for forward-thinking restaurant operators.
Jun 24, 2026
Taco Bell launches L.O.C.O.S., an international marketing initiative leveraging emotional support tacos and immersive brand experiences across global markets. Discover how this strategy sets new industry benchmarks.
Jun 24, 2026
Illinois offers strong restaurant opportunities across Chicago, suburbs, college towns, and tourist markets when concept, demand, and costs align profitably.
Jun 24, 2026
Carl's Jr. has launched a "Pass on Jack" marketing campaign rewarding loyalty members with a free Sourdough Star burger for driving past a Jack in the Box to reach a Carl's Jr. location- a direct shot at its California-based burger rival.
Jun 24, 2026
Discover how Applebee's is ramping up the excitement for Super Bowl LIX with 20 free Boneless Wings on online purchases. Explore the flavors, deals, and the NFL partnership!


As Super Bowl LIX approaches, Applebee's is making waves in the food industry with an enticing offer for digital orders. Customers who place a $40 online purchase on February 9 will receive a bonus of 20 free Boneless Wings. This promotion, available on Applebees.com and the mobile app using a unique promotional code, SBWINGS25, is set to elevate the Super Bowl snacking experience to a whole new level.
Applebee's Boneless Wings have secured the title of America's favorite in a rigorous nationwide taste test. These crispy breaded chicken pieces can be coated in a variety of mouth-watering sauces, including Classic Buffalo, Honey BBQ, Sweet Asian Chile, Garlic Parmesan, Extra Hot Buffalo, and Honey Pepper. Served with either Bleu cheese or house-made buttermilk ranch dressing, these wings offer a delectable combination of textures and flavors that cater to diverse palates.
Statistics from the National Chicken Council reveal an astonishing consumption of 1.45 billion wings during the 2024 Super Bowl. This data underscores the popularity and significance of wings as a quintessential Super Bowl snack. With Applebee's offering 20 free Boneless Wings for this year's event, customers can indulge in this beloved tradition with a twist of convenience and savings.

In a strategic move, Applebee's inked a multi-year partnership with the NFL to become the league's 'Official Grill + Bar.' This collaboration has not only elevated Applebee's brand presence but also enriched the fan experience throughout the NFL season. From national broadcast television to online media, Applebee's has seamlessly integrated itself into the NFL calendar, culminating in an exciting promotion for Super Bowl LIX.
Applebee's ongoing Pick 6 promotion with the NFL introduces an element of fun and chance for customers. By tying the giveaway of six free Boneless Wings to specific in-game events, such as a Pick Six interception returned for a touchdown, Applebee's keeps fans engaged beyond just the food. This blend of sports, promotions, and culinary delights adds a dynamic layer to the Super Bowl viewing experience.
As Super Bowl LIX approaches, Applebee's Super Bowl promotion stands out as a winning combination of delicious offerings, exciting deals, and strategic partnerships. By offering 20 free Boneless Wings with online orders, Applebee's ensures that fans can savor the game with their favorite snacks while enjoying the spirit of competition and camaraderie that defines the Super Bowl experience.