PJ's Coffee Joins C-Store Franchise Lineup
Estepp Energy, known for multi-unit brands like Little Caesars, is adding PJ's Coffee to its Kentucky convenience stores, marking a strategic expansion into specialty coffee.
Jun 24, 2026
Estepp Energy, known for multi-unit brands like Little Caesars, is adding PJ's Coffee to its Kentucky convenience stores, marking a strategic expansion into specialty coffee.
Jun 24, 2026
A seasonal menu helps restaurants attract repeat customers, match seasonal demand, control food costs, promote limited-time items, and improve profitability.
Jun 23, 2026
Noodles & Company partners with Coca-Cola to launch an exclusive Fanta Vanilla Cherry Spritz, paired with limited-time Mac & Cheese deals for July. Learn how this innovative LTO strategy can inspire your restaurant’s menu innovation!
Jun 24, 2026
Miso Robotics has acquired Zume Pizza’s technology deck, giving new life to pizza automation and food robotics for forward-thinking restaurant operators.
Jun 24, 2026
Carl's Jr. has launched a "Pass on Jack" marketing campaign rewarding loyalty members with a free Sourdough Star burger for driving past a Jack in the Box to reach a Carl's Jr. location- a direct shot at its California-based burger rival.
Jun 24, 2026
Discover how the Korpal brothers are driving Golden Chick's expansion across Texas with innovative operational strategies, team culture, and community engagement.
Jun 24, 2026
Taco Bell launches L.O.C.O.S., an international marketing initiative leveraging emotional support tacos and immersive brand experiences across global markets. Discover how this strategy sets new industry benchmarks.
Jun 24, 2026
A restaurant is ready to franchise when its systems, numbers, brand, training, supply chain, legal structure, and support can scale.A restaurant is ready to franchise when its systems, numbers, brand
Jun 23, 2026
Domino's has announced that CEO Russell Weiner will retire on October 1, with COO and US President Joe Jordan named as his successor- a leadership transition that comes as the pizza giant pursues its most ambitious growth targets yet.
Jun 23, 2026
Starbucks is hiring more than 300 coffeehouse coaches nationwide following a successful 62-store pilot, as the coffee giant works to double store leadership capacity and fill 90% of retail leadership roles through internal promotions.
Jun 23, 2026
Discover how restaurants like Zaxbys are leveraging late-night dining to attract customers, along with insights into industry trends and strategies.

Zaxbys has taken a unique stance in the restaurant industry by incentivizing late-night visits through daypart-specific deals. By extending their operating hours to attract customers during the evening hours, Zaxbys has positioned itself as a go-to destination for post-dinner cravings and late-night gatherings. This strategy not only caters to existing customers but also attracts a new segment of diners who are looking for convenient dining options outside traditional hours.

Zaxbys is not the only player recognizing the potential in late-night dining. Various other chains, such as Waffle House, Pizza Hut, Wendy’s, White Castle, and Portillo's, have all made strategic moves to capitalize on the trend. From extending operating hours to introducing delivery options and enhancing menu offerings specifically for late-night diners, these restaurants are adapting to meet the evolving preferences of consumers seeking dining options beyond standard hours.

The shift towards late-night dining is a response to changing consumer behavior and lifestyle trends. With busy schedules and a desire for more flexibility, customers increasingly seek dining options that accommodate their late-night activities. By staying open later and offering tailored promotions during off-peak hours, restaurants can tap into a new revenue stream and enhance customer loyalty by providing convenient dining solutions.

As Zaxbys expands into new markets, like Maryland, the brand is not just introducing menu changes but also revamping its marketing and operational approaches. By promoting limited-time offerings to permanent menu items, introducing value-driven boxed meals, and deploying technology like drive-thru cameras for better service metrics, Zaxbys is strategically positioning itself for success in both existing and new markets. Leveraging popular menu items like dipping sauces further amplifies the brand's appeal to customers in the competitive chicken chain landscape.