When Is the Right Time to Sell Your Restaurant Franchise Locations?
Learn when to sell franchise locations by evaluating financial performance, operations, market conditions, lease terms, and long-term business goals carefully.
Jul 20, 2026
Learn when to sell franchise locations by evaluating financial performance, operations, market conditions, lease terms, and long-term business goals carefully.
Jul 20, 2026
Understand how to calculate labor cost percentage using payroll and sales data while improving scheduling, efficiency, budgeting, and restaurant profitability.
Jul 20, 2026
Wingstop adds 382 U.S. units to 3,056 total as comps dip; 2026 outlook hinges on loyalty, Smart Kitchen, and category tailwinds.
Jul 20, 2026
Topgolf Media Networks turns 100+ venues into an ad platform with 42M visits and 28,000 screens, tapping retail media tactics for measurable brand activations.
Jul 20, 2026
Burger King launches its “Your Way Champion” managerial role, focusing on guest experience, order customization, and staff engagement. Restaurant operators can glean insights for elevating hospitality in their own venues.
Jul 20, 2026
Domino’s leverages rising order volumes to boost revenue and market share despite industry challenges in Q2 2026, offering key lessons for restaurant owners.
Jul 20, 2026
Discover how Fresh off the Boat in Santa Ana has built a thriving, health-focused Mexican-Mediterranean fusion restaurant. Explore operational insights, business strategies, and the customer experience that set this unique concept apart.
Jul 20, 2026
Thomas Keller Restaurant Group will pay $2M to settle an EEOC harassment and retaliation case tied to Bouchon Las Vegas, closing a long-running action from 2018.
Jul 19, 2026
Fresh Kitchen names Bill Knopf and Matt Livingston to lead operations and development as the clean-label bowl brand targets growth beyond 100 locations.
Jul 18, 2026
Hardee’s franchisee Superior Star filed Chapter 11 after a 2023 deal revealed unpaid taxes, costly repairs, and lease burdens; plans to reject leases and refocus.
Jul 18, 2026
Explore how Chili's has achieved exceptional sales growth through innovative marketing strategies and brand differentiation in the competitive restaurant industry.
Photo by Viktor Forgacs
Photo by Viktor Forgacs
Amid economic uncertainties, Chili's has defied industry trends with remarkable sales growth, attributing its success to innovative marketing initiatives. By leveraging pop culture and nostalgia, Chili's has cemented its position as a top-of-mind brand in the casual dining sector. Kevin Hochman, CEO of Brinker International, applauds the marketing team, led by George Felix, for continually differentiating Chili's from its competitors.
Photo by Viktor Forgacs
Chili's strategic marketing approach targets diverse audiences, from nostalgic millennials to younger demographics. Initiatives like the Scranton campaign and the Radical 'Rita promotion resonate with consumers by infusing fun and nostalgia into the brand. Collaborations with influencers and creative campaigns have allowed Chili's to authentically engage with its fan base and stay relevant in the ever-evolving market.
Margaritas play a pivotal role in Chili's success story, with the brand being the top margarita seller in the U.S. By capitalizing on this market trend, Chili's reinforces its leadership in the cocktail space. Notable campaigns like Ride the 'Dente and National Margarita Day celebrations exemplify Chili's commitment to engaging experiences centered around its signature drink.
Photo by Viktor Forgacs
Chili's strategic media investments span across TV, cultural moments, and social platforms. By leveraging the mass reach of television, the brand remains top of mind among consumers. The 'culture pops' strategy allows Chili's to embed itself in relevant cultural conversations, further enhancing brand visibility. Strong social media presence and influencer partnerships amplify Chili's reach and engagement with its target audience.
Driving customer loyalty, Chili's recognizes the importance of revamping its rewards program. Focused on simplifying the redemption process and emphasizing hospitality over mere discounts, Chili's aims to create a seamless and rewarding experience for guests. By partnering with Ziosk, the brand is committed to enhancing customer satisfaction and loyalty through its loyalty program.