Wendy’s Elevates Marketing with New Leader
Wendy’s announces Tariq Hassan as Chief Marketing and Customer Growth Officer, charting a new course for brand and digital innovation. What restaurant owners can learn.
Aug 24, 2026
Wendy’s announces Tariq Hassan as Chief Marketing and Customer Growth Officer, charting a new course for brand and digital innovation. What restaurant owners can learn.
Aug 24, 2026
Dave & Buster's refreshes its executive lineup with seasoned leaders in operations, marketing, tech, and finance - signaling a growth-driven future for restaurant operators to watch.
Aug 24, 2026
Learn how to build a restaurant back office software stack that improves efficiency, integrations, reporting, cost control, and scalability overall.
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Clear operating procedures help restaurants manage opening, closing, food preparation, sanitation, guest service, inventory, staffing, and routine operational reviews effectively.
Aug 21, 2026
Starbucks is making strategic staffing changes, laying off 200+ workers as it restructures operations and prepares for future growth in southern and eastern regions.
Aug 21, 2026
Dog Haus appoints James Field as chief marketing officer and promotes CJ Ramirez to chief experience officer, setting the stage for innovative brand growth and franchisee success in the national restaurant scene.
Aug 21, 2026
Panera Bread welcomes Andrew Rebhun as Chief Marketing Officer, succeeding Mark Shambura. Learn about his background at CAVA, El Pollo Loco, and McDonald's.
Aug 20, 2026
Taco Bell’s Taylor Montgomery has been appointed as President of Jack in the Box, positioning him to take over as CEO within a year - signaling major shifts for the QSR brand's future.
Aug 20, 2026
Learn how to open a restaurant with no experience by planning your concept, budget, location, team, operations, and successful launch.
Aug 19, 2026
Payroll advances help restaurant owners give hourly employees earlier access to earned wages while maintaining accurate records, policies, and compliance.
Aug 19, 2026
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How Dave & Buster’s strategic loyalty programs and brand overhaul are reshaping customer engagement and retention in the competitive entertainment industry.
Photo by Davis Patton
Dave & Buster’s strategic emphasis on loyalty programs is showcasing a promising avenue for improving customer retention and engagement. With a rapidly growing loyalty membership of seven million, the company has solidified a loyal customer base that is inclined to visit 2.5 times more frequently than regular patrons. This increase in customer visits not only boosts foot traffic but also provides a consistent revenue stream for the business.

Photo by Davis Patton
The introduction of the Winter Season Pass subscription by Dave & Buster’s highlights the company’s commitment to enhancing customer experiences and fostering customer loyalty. This subscription model, offering unlimited gameplay and exclusive discounts, not only incentivizes repeat visits but also adds value for customers, increasing their engagement with the brand. By continuously evolving these loyalty offerings, Dave & Buster’s is setting a precedent for customer-focused strategies in the entertainment industry.
As part of its brand overhaul, Dave & Buster’s has embarked on a comprehensive store remodeling program aimed at modernizing its dining, sports bar, and game room facilities. By incorporating new entertainment options like electronic shuffleboard and darts, the company is revamping the customer experience, attracting a broader audience, and enhancing engagement within its locations. The initial success of phase one remodels, marked by double-digit sales growth, underscores the positive impact of these changes on customer satisfaction and business performance.
Dave & Buster’s proactive approach to marketing, including collaborating with a new marketing agency to refine its media strategy, demonstrates a commitment to staying ahead in a competitive market. By constantly evaluating and optimizing its marketing efforts, the company aims to strengthen brand visibility, attract new customers, and retain existing ones. The focus on strategic marketing initiatives aligns with the broader goal of enhancing customer engagement and driving sustainable growth.